
| SEO/SEM PROCESS: | |||||||||||||||||||||||||
| Step 1 | Discovery. We talk with you to understand your target market and your competitors. Who is buying your product? What is their pain point? How does your product take that pain away? How is your product different from your competitors'? We work with you to help you think the way your prospects would think -- what search terms would they use to find you? What is their perspective on their problem? How would they phrase that when searching? |
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| Step 2 | Development. We develop a list of keywords comprised of search terms your prospects are likely to use, relevant keywords that are frequently searched on (even if they are very competitive), and specific, targeted keywords that might not be searched on as frequently but will bring you pre-qualified traffic. Using industry-standard tools, we test the popularity of each keyword, finalize a Master Keyword List, and then integrate the keywords sitewide into your meta tags and page copy. |
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| Step 3 | Deployment. We implement any or all of the following search engine marketing solutions:
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| With the right combination of SEO and SEM, your rankings will improve and you'll get the most qualified traffic across the board in both organic and paid search listings. | |||||||||||||||||||||||||
| Every online business is unique in its search engine optimization and marketing requirements. What works for an e-commerce site will not necessarily work for a B2B site. We review every site and then provide a custom quote based on the extent of optimizable pages and the recommended options for deployment. Please call 01625 269976 to request a site review and estimate. Below are some example of our SEO success
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